iSocialBusiness
We help your business get exclusive concrete leads
Effective concrete lead generation begins with a solid marketing strategy that ensures your business is visible to potential customers when they search for a concrete company. Based on our experience, most major cities can generate an average of 10-15 calls and leads per day from people seeking concrete services.
​
If your business is not currently achieving this level of daily calls and leads, we can help you reach that goal by implementing proven marketing techniques that attract and convert high-quality leads for your business.
How to Get 10-15 Concrete Leads Per Day
If you want to generate 10-15 leads per day for your concrete business, having a service location with a good population size is crucial. However, if you are limited by population or driving distance, we have other strategies to meet your needs.
​
For areas with a good population size, it's important to ensure your business appears on the first page of search engines like Google and Bing. This can be achieved through various marketing techniques such as search engine optimization (SEO), Google Ads, Google Business Profile, Google Local Service, and Bing Ads.
SEO involves optimizing your website to rank for highly searched keywords, which can take between 3 to 6 months depending on your location and SEO plan. If your website isn't optimized, updating it should be a priority to drive more leads and calls.
​
Google Ads is an auction-based platform where advertisers compete for ad placement. With the right ad copy and landing page, it can be successful at producing quality leads.
​
Google Business Profile is a free listing that businesses can claim to help them rank in the top 3 for highly searched keywords through SEO. This can result in more calls and leads for your concrete business.
Bing is often overlooked by businesses, but it can be a valuable tool to add to your marketing platform. Many businesses use Bing because their default desktop browser is Microsoft. To get more leads and calls through Bing Ads, make sure you have a good desktop view of your landing page, as leads are typically generated during business hours.
How It Works
Generating more calls and leads for your concrete business begins with your messaging. If you were to search for a service you need or might need right now, could you differentiate one business from another?
​
If you're struggling to distinguish your business from others, chances are your potential customers are as well. Even though there are differences in how you provide your service, customers looking for a service provider don't know anything about your business yet.
​
That's why it's essential to develop an effective concrete campaign that allows you to connect with more potential customers daily. Crafting a unique message that sets your concrete business apart is crucial. Your message should be compelling enough to make potential customers want to contact your business over others.
What are Shared Leads?
Typically, shared concrete leads are obtained from directory sites. Depending on your location, these leads can work well if you are skilled at sales or there's little competition.
​
However, in highly competitive cities, shared leads can be detrimental to your business. Customers often request multiple quotes, putting you in a situation where you're competing solely on price.
​
Shared lead providers often use marketing tactics that emphasize low prices, multiple quotes, and cheap services to generate leads quickly. While this approach may work for some businesses, it may not be the best fit for your concrete business.
​
Consider whether these shared leads align with your business goals and values. While generating lots of leads quickly may be appealing, it's important to focus on obtaining high-quality leads that align with your target market and service offerings.
What is Digital Marketing?
Like "shared leads," the terms digital marketing and "leads" have become somewhat interchangeable.
​
Digital marketing involves using the internet to promote your business to a wide audience. Once you've identified your target audience, you can tailor your marketing message to appeal to your ideal customer.
​
However, one common mistake many businesses make is creating a customer avatar before truly understanding their actual customers. While it's important to target customers who have the financial means to use your services, it's equally important to understand that these customers often do extensive research before making a purchasing decision.
​
That's why having a strong online presence is crucial for successful digital marketing. If you start running ads on platforms like Google, Bing, or Facebook, potential customers will likely look up your business online to learn more about you. They'll want to see what others have to say about your business and how consistent your online presence is.
​
But as a busy concrete business owner, it can be challenging to keep up with building your online presence while also running your business. That's where iSocialBusiness comes in – we offer comprehensive digital marketing services to keep your business up-to-date and help build trust with potential customers.
How To Get Concrete Leads
Quality concrete leads are most effective with customers who have a pressing need for the services. The urgency can be subjective to various situations, such as consumers who are moving, hosting events, commercial offices, and buildings.
​
The key is to target people who are actively seeking to get their home or commercial property concrete. By aligning your marketing message with the needs of your ideal customer, you can generate daily leads of high quality for your concrete business.
What platforms will get you the best concrete leads?
You can experiment with various platforms depending on your location or hire us to conduct research and provide you with data. We have expanded our clients' campaigns to obtain leads from Google, Facebook, Bing, Instagram, YouTube, and TikTok.
​
However, if you are new to this and want to give it a try on your own, we suggest selecting one platform and testing it out.
​
Ultimately, all platforms with an audience can be effective, but success depends on your level of expertise. Similar to concrete, digital marketing requires skills, knowledge, and expertise to achieve desirable results.
iSocialBusiness is Digital Marketing Agency that builds custom lead-generation marketing campaigns. Our concrete lead generation campaigns produce the highest quality leads.
How we generate your Concrete Leads:
We generate concrete leads that are called directly to your business or form fills that you can call and schedule an estimate.
What makes our Concrete Leads Quality?
Our recipe is simple! We target homeowners in your local area that need concrete. The marketing approach that we have allows our concrete companies to book more estimates and close more jobs. Since we are able to get your concrete business in front of your local community you never have to worry about shared leads or tire kickers. The majority of the concrete leads that we generate from our clients either need the same week or within a few weeks for services. This allows us to fill your calendar relatively quickly and not have to waste time on people who simply just want estimates.
How do we know our concrete leads are quality?
We provide our clients with a tracking number and SMS notifications of each lead that comes in. When you receive a call the call is recorded and we can hear what the customer is looking for. When customers fill out the contact form we ask them to describe the service they need.
How many Concrete Leads can we generate for you?
Lead volume can vary based on your location, mile radius, time of year, and competition.
How much Does It Cost?
Our Concrete Leads range from $45-$85 based on the package you choose.
How can I achieve the best results?
Concrete Leads is only one component to getting more customers for your business. When someone finds your business online they often do a search in Google to see read reviews and how frequent those reviews all. Due to this, we offer a package service that combines SEO, Reputation Management, Web Design, and Social Media Marketing. Incorporating these other aspects in your Concrete Marketing Plan will allow you to become more of a trusted source of concrete and get more leads, customers, and referrals.